• Location:
  • Salary:
    negotiable
  • Job type:
    Full-Time
  • Posted:
    9 months ago
  • Category:
    Social Media
  • Deadline:
    Open
  • Languages:
    English
  • Gender:
    Male, Female

Job Responsibilities

As a social media manager, you’ll need to:

 

  • Develop a social media strategy and set goals to increase brand awareness and increase engagement
  • Manage all social media channels such as Facebook, Twitter, Pinterest, Google + and Instagram
  • Plan content and delivery and use tools like Hootsuite and Asana to manage multiple social media channels
  • Develop and manage competitions and campaigns that promote your organisation and brand
  • Write engaging blog posts and articles
  • Create engaging multimedia content such as videos, and/or outsource this effectively
  • Form key relationships with influencers across the social media platforms
  • Manage and facilitate social media communities by responding to social media posts and developing discussions
  • Monitor and report on performance on social media platforms using tools such as Google Analytics
  • Manage junior staff such as a social media executive or assistant
  • Educate other staff on the use of social media and promote its use within your company (in-house roles)
  • Regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).

 

Job Requirements

You will need to have:

  • A solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
  • Strong editing and writing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
  • Knowledge and understanding of algorithms and search engine optimisation
  • Creative skills for contributing new and innovative ideas
  • Strong verbal communication skills for articulating ideas to colleagues and clients
  • Organisational skills, with the capacity to prioritise and work across multiple projects
  • The ability to work well under pressure and meet deadlines
  • Data analysis skills and statistical prowess to draw actionable insights
  • Online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers
  • An eye for detail and the ability to work accurately
  • Excellent team work and networking skills.

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